About Our Organisation

Road Safety is our focus!

Road Safety? Why you may ask?

When Tommie Kloppers, eldest son of Alida, became one of these stats, Alida Jones started Drive More Safely. The horror of the scene never left her and she dedicated her life to road safety in a bid to bring down the accident rate. The aim of this organization is to educate and equip our road users to become safe and responsible through campaigns, educational literature, motivational talks and training programs.

Our Objectives:

  • To provide road education and training through to all communities
  • To collaborate with other organisations that mainly deal with road safety and education
  • To offer qualified and high quality learner-driver training to the underprivileged


Facts To Know

Road Crushes

Close to 1.3 million people die in road crashes each year, on average 3,287 deaths a day.

Global Cost

Road crashes cost USD $518 billion globally, costing individual countries from 1-2% of their annual GDP.

Leading Cause

The leading cause of death among young people ages 15-29, and the second leading cause of death worldwide among young people ages 5-14 is due to Road crashes.

Road Traffic

Traffic crashes rank as the 9th leading cause of death and account for 2.2% of all deaths globally.

Road Injuries

Nearly 20-50 million people are injured or disabled in road injuries


Each year nearly 400,000 people under 25 die on the world’s roads, on average over 1,000 a day.

Young Generation

More than half of all road traffic deaths occur among young adults ages 15-44.

Road Fatalities

Over 90% of all road fatalities occur in low and middle-income countries, which have less than half of the world’s vehicles.


Unless action is taken, road traffic injuries are predicted to become the fifth leading cause of death by 2030

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Latest News/Articles

Pre-school & Primary School Project

PRE-SCHOOLS AND PRIMARY SCHOOLS K.I.D.S EDUCARE 19th October 2010, what a exciting day. We prepared to take 85 kiddies from K.I.D.S. Educare and Bay Primary School to the Hillstar Junior traffic centre for some road safety training in a…

Road Accidents By Alida Jones

Research during the mid 70’s and 80’s found that by lowering the speed brought along a decrease in fatal road accidents. We should also note that very high levels of self-discipline and self-regulation amongst South-African road users…